Digital Billboard Creative Specifications For Maximum Visibility
Rear LED Specifications
Rear LED screens measure 6 feet by 6 feet with a resolution of 720w by 720h pixels. Rear displays support JPEG and PNG file formats for clear and high visibility static advertising content.
Side LED Specifications
Side LED screens measure 6 feet by 12 feet with a resolution of 1280w by 720h pixels. Both side screens mirror content and support MP4 files for static, video, and audio advertising campaigns.
Multimedia Display Support
Our digital billboard trucks support static slides, animated video content, and audio playback. This allows brands to create advertising experiences that capture audience attention and improve campaign engagement effectively.
Recommended Font Visibility
Fonts should be bold and at least 40 pixels high to ensure strong readability from distance. Smaller disclaimer text is allowed when necessary for advertising compliance requirements.
Background Color Recommendations
Colored or dark backgrounds are recommended for stronger visibility and readability. White backgrounds should be avoided because they can reduce advertisement clarity & visual impact.
QR Code Guidelines
QR codes should occupy approximately twenty five percent of the advertisement space for easy scanning. Larger QR codes improve visibility, accessibility, and audience interaction during mobile billboard campaigns.
